Marketing

Sometimes the Problem Isn’t Your Marketing. It’s That Nobody Knows What You Mean.

I have seen businesses with beautiful websites. The branding is gorgeous. The photos are professionally done. The logo looks like someone spent three weeks choosing between twelve shades of beige. The social media graphics are polished. The captions are clever. Everything looks... expensive. And then I read the website. And five minutes later, I still… Continue reading Sometimes the Problem Isn’t Your Marketing. It’s That Nobody Knows What You Mean.

Marketing

The Best Conversations I’ve Never Had

What observing people taught me about communication If you ever find yourself having coffee with me in a busy café, don't be surprised if I suddenly go quiet. I'm not ignoring you. I'm probably people-watching. Not in a creepy "I'm memorizing your license plate" kind of way. More like... "I'm fascinated by humans." I love… Continue reading The Best Conversations I’ve Never Had